Choosing the right web3 influencer marketing agency isn’t just important – it can be the difference between a hyped launch and a total flop. The best web3 KOL (Key Opinion Leader) agencies do more than drive impressions.

They bring genuine community trust, targeted exposure and actual conversions to your project. In 2025, influencer partnerships remain one of the most effective ways to cut through the noise in a crowded market – but not all agencies are created equal.

Some KOL firms overpromise and underdeliver. Others push vanity metrics without real traction. What matters is finding a team that understands crypto-native audiences, knows how to work with creators who have actual influence and can tailor campaigns that make a difference  – not just to your follower count.

So we’ve rounded up the top web3 KOL agencies whose track record, creator networks and crypto fluency make them essential players to watch this year.

1. Coinbound 

Coinbound is one of the most recognised names in web3 influencer marketing – and for good reason. With an impressive global network of crypto creators across X, YouTube, TikTok and Instagram, they’ve worked with heavyweight clients in web3 like MetaMask, Immutable and Cosmos. They’re especially strong at driving viral moments through coordinated KOL campaigns. Their influencer coordination is paired with smart branding strategies for scalable reach.

2. Flight3

Yes, we’ve put ourselves at number two. We didn’t want to claim the top spot – felt a bit too bold, even for us. But we’ve earned our place high up on this list. We’re a full-spectrum web3 marketing agency that moves fast, hits hard and puts brands in front of the right people and in the right conversations. That means KOL campaigns that do more than boost your follower count. We build with purpose, with narrative and with traction that sticks, designed to drive both early engagement and long-term brand gravity. Our team has worked with industry titans like Coinbase, Solana, Google and Fabric to deliver strategy, storytelling and scale – all in one stack. 

3. NinjaPromo

NinjaPromo blends performance marketing with web3 expertise, making them a go-to agency for both crypto startups and established blockchain brands. Their influencer campaigns are fully data-driven, starting with a strategic audit, followed by tailored roadmaps, execution and ongoing optimisation. They serve both B2B crypto brands and consumer‑focused web3 projects such as Trust Wallet, Fantom and OKX, emphasising measurable ROI and authenticity via vetted creators.

4. Single Grain

While a traditionally strong digital marketing firm, Single Grain has expanded into strategic influencer marketing for crypto and blockchain. From KOL matchmaking to content strategy and campaign performance, they blend growth hacking with crypto-native insight. It's a solid pick for web3 projects that want both reach and conversion.

5. Blockchain App Factory

Blockchain App Factory stands out as one of 2025’s top web3 marketing agencies, offering a rare mix of marketing savvy and in-house blockchain development expertise. Their influencer and KOL campaigns are just one part of a broader suite that includes ICO and IDO promotion, NFT launch support and end-to-end web3 brand building. If you’re after tech-aligned storytelling paired with powerful influencer amplification, this agency covers all bases.

6. Crowdcreate

Crowdcreate is a well-connected growth consultancy with a track record of supporting over 500 blockchain projects. Their services span influencer outreach, investor marketing and tailored community-building strategies designed for scale. Known for bridging the gap between capital and culture, they’ve worked with both NFT and DeFi brands to deliver high-impact creator campaigns that drive real engagement and funding momentum.

7. X10 Agency

X10 Agency brings a distinct regional edge with headquarters across Asia, specialising in China, Korea and Japan. As a full-service web3 influencer marketing agency, they combine influencer campaigns, targeted community management, and localised ad strategies tailored for DeFi, NFT and blockchain brands. With a nimble team of 7-15 professionals, they excel at early-stage projects seeking regional traction and culturally attuned outreach.

8. Fetch & Funnel

Fetch & Funnel brands itself as an award‑winning web3 influencer marketing agency, specialising in performance-led campaigns. Their approach is rooted in rigorous A/B testing and funnel optimisation, blending creator partnerships with paid amplification and conversion tracking. They’re celebrated for integrating influencer marketing with deeper community development, often layering in Discord and Telegram activations to create campaigns that resonate across every level. As strong advocates for online authenticity, Fetch & Funnel places an emphasis on choosing the correct influencers for web3 projects. If you’re scaling a token launch or NFT drop and want full-funnel influence, this agency can help you achieve your goals.

9. AWISEE

AWISEE is a performance-first agency that provides curated access to a wide network of crypto influencers across X, YouTube, TikTok, Telegram and Discord. What sets them apart is campaign structure: they use real-time analytics, milestone-based tracking and strict KOL vetting to deliver consistent results. Their approach is built on structured execution and performance tracking, making them a top choice for brands demanding consistent, measurable web3 influencer impact. For projects that demand data-backed reach and a plug-and-play campaign model, AWISEE is a smart, scalable partner.

10. Serotonin

Serotonin is a leading web3 branding agency and influencer marketing powerhouse founded by Amanda Cassatt, former CMO of ConsenSys and one of the earliest architects of Ethereum’s brand. The agency is part marketing studio, part creative agency – known for building standout brands in web3, DeFi, AI and gaming. Their KOL campaigns are storytelling-first, often pairing content production with influencer distribution and media placement. Serotonin’s team includes brand strategists, copywriters, designers and community experts who’ve worked across the Ethereum ecosystem. If your project needs branding that actually resonates – plus the right KOLs to carry that message – Serotonin is a good fit.

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Ultimately, not all marketing agencies truly understand web3 nuance. Most, in fact, still treat web3 like it’s web2 with a Discord channel. The agencies on this list? They get it. They know how to tap into the right creators for the right brands, build real traction and move communities. To the best web3 design firms and KOL agencies, the secret sauce lies in blending data‑driven strategy with authentic web3 storytelling. 

So, if you’re looking for more than just surface‑level hype, if you want to build brand gravity – that sticky narrative layer that turns crypto tourists into believers – plus sound strategy, compelling creative and KOL campaigns that drive results – you know where to find us.

Got a project the world needs to see? We’ll make them take notice. Contact us and let’s get to work.